Strategy & Concept on Customer Interaction
Successful customer communication requires a company-wide approach that optimally addresses the corresponding customer segments for all products and services offered over the entire customer lifecycle.
As a basis for optimizing customer communication, we work with you to create individual Customer Journeys that are implemented for specific customer segments and define the necessary customer processes, system support and key performance indicators.
Development & Coordination Customer Journey Framework
Development and roll-out of a customer journey framework to establish and secure a consistent premium customer experience throughout all touchpoints.
Concept & Implementation International Prospect Management
Concept and implementation of a central lead platform including e-mail nurturing campaigns.